Social Media Syllabus

↧

Image may be NSFW.
Clik here to view.

Why I’m Still Teaching My Students to Write For Facebook… Despite Everything

January 5, 2015, 4:19 pm

There has been a lot of talk in recent months about the decline of Facebook’s popularity, particularly among teens and young adults. Coupled with that, Facebook announced that there will be a sharp...

View Article

Image may be NSFW.
Clik here to view.

What is The Future of Content Marketing in 2014?

January 30, 2014, 7:28 am

As I discussed on this blog, 2013 was to be the year of content marketing. (Here are all my posts on content marketing) Recently, Gary Shirr (@ProfessorGary) brought up an interesting point in a...

View Article

Image may be NSFW.
Clik here to view.

“Social Media and Mobiles” Social Media and Politics Research Published!

January 6, 2014, 9:51 am

I hope everyone is staying warm! Here in the Eastern Panhandle of West Virginia, we’ve got some terribly cold weather heading our way tonight! I want to take a moment to share some news from the...

View Article

Image may be NSFW.
Clik here to view.

Say hello to Conversation Advertising: Like a post, buy a Facebook gift

May 2, 2013, 9:36 am

Today, Facebook introduced me to a whole new level of impulse shopping. This move may be more telling than the gift recommendation seems. I believe it is a new type of time-targeted micro advertising....

View Article

Image may be NSFW.
Clik here to view.

As the teenager goes, so goes Facebook.. so goes the social media professor?

March 11, 2013, 7:15 am

Back in January I posted the below Tweet. According to #Comm203 students in both classes – Facebook is on the way out. First time I’ve heard that in all the semester’s I’ve asked. — Matthew J. Kushin...

View Article